Product Marketing Manager

Tennr uses proprietary models to handle complex healthcare paperwork, helping patients access care and providers get paid by insurance companies. The Product Marketing Manager will shape product positioning and messaging, lead product launches, develop audience insights, create sales enablement materials, and guide competitive strategy across cross-functional teams.

Responsibilities

• Positioning & Messaging: Own the day-to-day execution of Tennr's positioning and messaging across the business, delivering high performance narratives that cut through the noise and resonate with our target audience
• Product Launches: Run point on launches for new products and features, in partnership with the Product team. Develop a deep understanding of our product value and how to communicate it to our audiences
• Audience Understanding: Be an internal expert on our target audiences, including what they care about and how to talk to them
• Sales Enablement: Build key sales assets (e.g., one-pagers, decks, battlecards) and train the Sales team to leverage them to help drive growth of the business
• Competitive Intelligence: Track the competitive landscape and lead the development of guidance for how we compete

Preferred

• Have healthcare or healthtech industry experience
• Have built AI automations to support product marketing responsibilities
• Healthcare Industry Experience
• Healthtech Industry Experience
• AI Automation

Benefits

• Beautiful new office at 345 Hudson Street
• Unlimited PTO
• 100% paid employee health benefit options
• Employer funded 401(k) match
• Competitive parental leave
• Free lunch
• A pantry full of snacks

Company

• Healthcare patient orchestration platform for providers
• New York, New York, USA
• https://www.tennr.com/
• Founded in 2021
• 201-500 employees

Qualifications

• 3–5 years of product marketing experience, or equivalent experience in a GTM role, ideally at a fast-growing B2B SaaS company
• Strong writing that sets you apart from a flood of AI slop. You can point to specific examples of short-form and long-form content you've written and can explain the thinking behind it
• High agency and results-oriented. Able to drive projects from planning to completion with limited oversight
• Comfort with ambiguity. Like any startup job, this role's priorities will shift as we grow. You should be energized by that, not unsettled by it
• Cross-functional credibility. You've worked closely with Sales and/or Product before and can speak to a specific example of influencing what they did based on your input
• Low ego, high energy. Willing to admit mistakes and work to fix them
• Have healthcare or healthtech industry experience
• Have built AI automations to support product marketing responsibilities
• 3–5 years of product marketing experience, or equivalent experience in a GTM role, ideally at a fast-growing B2B SaaS company.

Required skills

• Product Marketing, Go-to-Market Strategy, B2B SaaS, Content Writing, Healthcare or Healthtech, AI Automation

Preferred skills

• Have healthcare or healthtech industry experience

Experience

• 3-5 years