Product Marketing Manager

Meta is seeking a Product Marketing Manager to join our team. The candidate will be responsible for driving market requirements and go-to-market plans for Meta’s solutions across our advertiser interfaces for all advertisers using our platform.

Responsibilities

• Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
• Understand advertiser needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products
• Coordinate cross-functional projects across Meta that build new innovative solutions for advertisers/marketers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner
• Ensure the right level of alignment, consistency and flexibility in approach across regional and vertical teams, with the goal of scaling impact while meeting market-specific needs
• Own go-to-market strategy for a portfolio of products and solutions by coordinating with cross-functional teams to develop client communications, product documentation, and positioning
• Coordinate successful go-to-market activations across multiple internal sales and partnerships teams by crafting effective messaging for a variety of audiences and enabling go-to-market teams at scale

Preferred

• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• MBA or other relevant advanced degree
• Experience coordinating go-to-market for products with global reach end-to-end, including sales enablement and authoring positioning/narrative
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Experience in a product marketing capacity (partnering closely with product management, product marketing and/or engineering to represent market/customer requirements and supporting product launches)
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• AI integration
• Workflow optimization
• MBA
• advanced degree
• Go-to-market coordination
• Sales enablement
• narrative authoring
• AI skill development
• Prompt engineering
• Agent orchestration
• Emerging AI technologies
• Product marketing experience
• Collaboration with product management
• Ethical AI practices
• Risk assessment
• Bias mitigation
• Quality reviews

Company

• Social networking and immersive augmented/virtual reality technologies.
• Menlo Park, California, USA
• https://www.meta.com/
• Founded in 2004
• 10001+ employees

Qualifications

• 8+ years of experience in ad-tech, strategic marketing, product management, or management consulting within the technology sector
• Experience collaborating across cross-functional teams and enrolling the necessary leadership support to drive resolution in the context of competing perspectives
• Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues
• Organizational and people skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace
• Communication experience that is effective with technical, business, and external stakeholders
• Bachelor's Degree in Business, Marketing or Creative discipline
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• MBA or other relevant advanced degree
• Experience coordinating go-to-market for products with global reach end-to-end, including sales enablement and authoring positioning/narrative
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Experience in a product marketing capacity (partnering closely with product management, product marketing and/or engineering to represent market/customer requirements and supporting product launches)
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)

Required skills

• Digital advertising, Monetization product management, Product management, Marketing, Market assessment, Quantitative analysis, Qualitative feedback, Go-to-market strategy, Data-driven decision making, AI tools integration, Prompt engineering, Agent orchestration, Responsible AI practices, Bias mitigation

Preferred skills

• MBA or other relevant advanced degree, Glassdoor, 3.4, Menlo Park, California, USA, https://www.meta.com, H1B Sponsorship, Data Powered by, Distribution of Different Job Fields Receiving Sponsorship, Represents job field similar to this job, Engineering and Development, Product Management, Management and Executive, Creatives and Design, Accounting and Finance, Customer Service and Support, Sales, Legal and Compliance, Human Resources, Public Sector and Government, Arts and Entertainment, Education and Training, Trends of Total Sponsorships, *2026, (5145), 2025, (6419), 2024, (5944), 2023, (3874)

Experience

• 8+ years