Event Marketing Manager

Responsibilities

• Own segment events strategy and budget end-to-end. Build the annual and monthly events plan, manage the full portfolio, and reallocate spend based on ROI signals
• Codify repeatable segment playbooks. Create sales activation frameworks and plays, regional toolkits, and QA checklists so programs are easy to replicate and scale with quality
• Execute flagship programs. Plan and run high-impact events and always-on campaigns from brief to high ROI follow-up strategies to post-mortem, including vendor sourcing, contract negotiation, timelines and onsite excellence
• Own campaign and CRM operations. Build, launch and maintain Salesforce and Outreach campaigns that attribute every touch to pipeline and revenue, with Sendoso acceleration where applicable
• Measure, learn, and optimize. Define KPIs, stand up dashboards, publish retros, and use insights to shift budget towards top-performing formats
• Cross-functional leadership without formal authority. Align Channel AEs, sales leadership, extended field marketing, demand gen, and marketing ops on priorities, calendars, and measurement. Remove blockers and keep events on track

Benefits

• Equity
• Glassdoor
• 3.7
• Workforce management platform for HR, IT, and finance.
• San Francisco, California, USA
• https://www.rippling.com
• Distribution of Different Job Fields Receiving Sponsorship
• Represents job field similar to this job
• Marketing
• Engineering and Development
• Management and Executive
• Product Management
• Accounting and Finance
• Customer Service and Support
• Sales
• Trends of Total Sponsorships
• *2026
• (84)
• 2025
• (83)
• 2024
• (24)
• Late Stage
• Total Funding
• $2.44B
• Key Investors
• Coatue
• Greenoaks
• Bedrock,Kleiner Perkins
• 2025-05-09

Qualifications

• 4-6 years in field, channel, or demand gen marketing, owning strategy, budget, and hands-on execution in high-growth SaaS
• Proven ability to build and scale repeatable partner playbooks that drive measurable pipeline and revenue
• Financial and operational rigor, including vendor management and budget optimization
• Salesforce and ideally Outreach and Sendoso experience, with the ability to architect campaigns that drive revenue
• Executive communication skills, strong stakeholder management, and comfort operating with high autonomy
• Creative problem solver who ships quickly, learns fast, and continuously raises the bar
• Work ethic that matches our pace – sleeves rolled up, high throughput, and clear prioritization
• 4-6 years in field, channel, or demand gen marketing, owning strategy, budget, and hands-on execution in high-growth SaaS.

Required skills

• Field Marketing, Event Marketing, Partner Marketing, Salesforce, Sendoso, Campaign Management, CRM Operations, Vendor Management, Budget Management, Pipeline and Revenue Attribution, Executive Communication, Stakeholder Management

Experience

• 4-6 years