Senior Digital Marketing Manager - Remote-friendly

Yooz builds SaaS tools that help finance teams automate invoice processing. The Senior Digital Marketing Manager will execute and optimize North American digital campaigns, coordinate with global digital specialists, and manage website development and performance to support NORAM go-to-market goals.

Responsibilities

• Execute, develop, manage, and optimize campaign performance (SEO, SEA, Paid Social, Programmatic)
• Build and deliver regular performance reports with clear insights and actionable recommendations reflecting a data-driven, profitability and top-line growth focused approach
• Ensure a consolidated view of performance (360° vision)
• Identify new channels, formats, and platforms worth testing
• Monitor trends in the US B2B SaaS space, competitive landscape, and emerging ad tech
• Serve as the day-to-day liaison between NORAM marketing stakeholders and global digital specialists
• Facilitate the smooth flow of information, translate business goals into digital campaigns and ensure timely, high-quality execution
• Coordinate with local digital partners, 3re party agencies
• Keep marketing team informed with clear, consistent performance updates and recommended changes to optimize performance
• Drive website development (content, pages, user journeys)
• Monitor performance (conversion, UX, user behavior)
• Identify and implement optimizations (UX audits, A/B tests)
• Ensure consistency between EMEA and NORAM web pages
• Contribute to technical website optimization projects

Preferred

• WordPress a plus
• Knowledge of AP automation and finance technology stack a plus
• WordPress
• Accounts payable automation
• Finance technology stack

Benefits

• Performance-based bonus
• 401(k) with employer match
• Health, dental, and vision coverage starting your first full month
• Life insurance, short- and long-term disability
• Paid parental and sick leave
• Generous paid time off + 11 paid holidays
• Free monthly lunches, happy hours, and wellness classes
• One paid day a year to volunteer (“Yooz Cares Day”)
• Internal mobility: 40% of employees changed roles or were promoted last year
• Company-wide performance trips (“Yooz Achievers Klub”)
• Regular offsites, learning sessions, and cross-team events
• Pet insurance
• Employee discount program
• This role can be performed remotely from anywhere in the U.S.

Company

• Cloud-based accounts payable automation and payments platform
• Dallas, Texas, USA
• https://www.getyooz.com/
• Founded in 2013
• 501-1000 employees

Qualifications

• 6+ years of hands-on digital marketing experience demonstrating strong full-funnel thinking in US/NORAM markets
• Deep expertise across SEM, SEO, Paid Social, and Programmatic ads
• Proven project management skills, able to juggle multiple priorities, stakeholders, and deadlines
• Comfortable managing and updating websites, with hands-on CMS experience
• Strong written and verbal communication skills
• Analytical mindset focused on performance and test & learn
• Bring a continuous improvement mindset to everything you do
• Solid understanding of the US B2B SaaS market, selling into CFO and senior finance leaders and a working knowledge of the auto/trucking, construction and manufacturing industries in North America
• WordPress a plus
• Knowledge of AP automation and finance technology stack a plus

Required skills

• Digital Marketing, SEM, SEO, Paid Social Advertising, Programmatic Advertising, WordPress, B2B SaaS, Website Optimization, Performance Marketing Analytics

Preferred skills

• Project Management, Written and Verbal Communication

Experience

• 6+ years