Consultant - Data & Insights

Granicus is a GovTech company that provides cloud-based digital solutions connecting governments with their constituents. The Data & Insights Consultant will analyze and interpret qualitative and quantitative data, build reports and dashboards, and develop actionable insights to improve digital campaign performance, user journeys, and customer experience. The role also involves presenting findings and collaborating with clients and cross-functional teams on measurement and optimization strategies.

Responsibilities

• Design and build dashboards and reports that integrate data from multiple sources, presenting a cohesive story of campaign performance and user behavior across the full customer journey
• Ensure accurate tracking, quality assurance, and performance reporting across all digital communication touchpoints
• Mine, analyze and synthesize data sources using a variety of tools and techniques to generate clear, objective, and actionable insights, under limited supervision
• Collaborate closely with cross-functional teams, vendor partners, and clients to define reporting needs, operationalize measurement strategies, and drive optimization recommendations
• Present data-driven findings in clear, compelling reports and dashboards tailored for non-technical audiences, including internal stakeholders and client teams
• Monitor and resolve data quality and consistency issues to ensure reliable reporting and analysis
• Collecting, compiling, analyzing, and interpreting data relevant to the organization's outreach metrics
• Provide strategic input on analytical methodologies, measurement frameworks, and best practices
• Support internal team efficiency by streamlining workflows and improving data processes
• Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program
• Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies

Preferred

• familiarity with tools like Amazon QuickSight and Tableau is a plus
• experience with qualitative research is a plus
• preferably in a digital or consulting agency serving government or at a government agency with a focus on large communications programs
• Amazon QuickSight
• Tableau
• Qualitative Research
• Digital Agency Experience
• Government Consulting
• Government Agency Experience
• Large-Scale Communications Programs

Benefits

• Flexible Time Off – Take the time you need to rest, recharge, and live your life.
• Company-Wide Wellbeing Days – Paid days off to unplug and focus on your mental health.
• Work From Home Reimbursement – Support a productive home office environment.
• Multiple Health Plan Options – Including a 100% employer-paid plan.
• Employer HSA Contributions – When enrolled in a High-Deductible Health Plan.
• Fitness Reimbursement Program – Stay active, your way.
• On-Demand Mental Health Support – Access to Headspace and other wellness tools.
• Paid Parental Leave – For both birthing and non-birthing parents.
• Traditional & Roth 401(k) – With a generous company match.
• Life & AD&D Insurance – 100% employer-paid coverage for peace of mind.
• Online Learning Platforms – Fuel your professional development.
• Competitive Salary & Bonuses – Your contributions are valued and rewarded.
• Remote-first company with a globally distributed workforce

Company

• Citizen experience platform for government communications and engagement
• Denver, Colorado, USA
• http://www.granicus.com/
• Founded in 1999
• 1001-5000 employees

Qualifications

• Strong candidates are strategic thinkers with a passion for understanding customer behavior and proficiency in interpreting data from email, web, social media platforms, and client systems and sharing that understanding with clients
• Candidates should have experience collaborating with multidisciplinary teams on how best to demonstrate impact to external customers
• Candidates must have a desire to be part of a data-driven, customer-focused, fast-paced team that loves the mission of improving the citizen experience and providing world-class service to government customers
• Proven experience developing reporting tools and dashboard visualizations
• Skilled in building reports using data from multiple databases and sources
• Strong background in quantitative research and statistical analysis
• Strong understanding of web analytics and behavioral data, including event‑based and engagement datasets from tools such as Google Analytics (GA4), Adobe Analytics, Siteimprove, or similar
• Expertise in analyzing digital communication data, including platforms such as the Granicus family of products, email marketing tools, web analytics, social media, surveys, and other emerging channels
• Demonstrated ability to translate complex data into clear, compelling narratives aligned with client goals
• Curious and motivated to stay current with trends in data analytics and the public sector
• Comfortable leading client-facing workstreams focused on reporting and dashboarding
• Advanced proficiency in Excel and a strong data-first mindset
• 5+ years of digital marketing analysis and dashboard building, working with external customers
• Familiarity with tools like Amazon QuickSight and Tableau is a plus
• Experience with qualitative research is a plus
• Preferably in a digital or consulting agency serving government or at a government agency with a focus on large communications programs

Required skills

• Digital Marketing Analysis, Dashboard Development, Data Visualization, Quantitative Research, Statistical Analysis, Web Analytics, Behavioral Data Analysis, Digital Communications Analytics, Microsoft Excel, Tableau, Amazon QuickSight, Google Analytics 4, Adobe Analytics, Siteimprove, Government Client Experience, Client Presentation

Preferred skills

• experience with qualitative research is a plus

Experience

• 5+ years