Go-to-Market Manager, Tech & Transformation - Global Tax & Legal

Deloitte Global is hiring a Go-to-Market Manager to shape product marketing for technology and transformation offerings within Global Tax & Legal. The role develops positioning, launch programs, proof points, analyst narratives, and enablement materials, while monitoring market signals and coordinating across teams.

Responsibilities

Build and evolve the positioning and narrative:Develop and refine messaging, value propositions, and category POVs that support Deloitte's tech-led market position and Global Tax & Legal's evolving service delivery model

Build branding guidelines for products, platforms and solutions:Develop and evolve a strategic playbook for GT&L product, platform and solution branding in alignment with the Deloitte Global Brand guidelines

Bring an inside view of where tech is heading:Maintain a strong network and deep technical fluency inside the tech and AI ecosystem to translate market trends in AI, platforms, and emerging technologies into clear, defensible points of view

Design repeatable launch programs:Build repeatable launch playbooks, asset frameworks, and enablement tools for new platforms, AI capabilities, signature programs, and transformation offerings. Help the organization move the firm from one-off launch campaigns to a repeatable process with measurable adoption across geographies

Build the process and infrastructure needed for credibility:Turn platform deployments, transformation outcomes, and engagement patterns into proof points that makes Deloitte's position defensible. Work within the constraints of a highly regulated business where named client stories are limited, and develop anonymized outcome narratives, sector-level proof, analyst validation, and third-party signals that earn trust without violating confidentiality. Create the process, establish the system, and scale it

Equip the practice:Develop the messaging, talking points, and enablement materials partners and senior practitioners need to confidently share our tech and transformation story and where technology is heading with clients

Shape the analyst narrative:Partner with business leaders to influence how Analyst Relations position Deloitte in tech, AI, and transformation evaluations with Gartner, Forrester, IDC, and other analysts

Read signals and recommend strategic shifts:Monitor competitive activity, analyst coverage, market signals, and adoption trends to recommend where Deloitte should push, defend, or evolve

Connect across the function:Work cross-functionally with AI Workflow & Innovation, Growth Go-to-market, positioning leads, and operations to maintain a consistent narrative across the firm

Preferred

Experience marketing AI platforms, agentic systems, developer products, or other complex enterprise technology

Prior experience working on a product or position that was actively defining or expanding a market category, not just competing in an established one

Experience working with virtual teams and remote resources across geographies

Familiarity with marketing automation, attribution, or audience targeting platforms

AI Platform Marketing

Agentic Systems Marketing

Developer Product Marketing

Enterprise Technology Marketing

Market Category Development

Marketing Automation Platforms

Marketing Attribution

Audience Targeting Platforms

Virtual Team Collaboration

Cross-Geography Collaboration

Company

Audit, tax, consulting, and financial advisory services

London, England, GBR

https://www2.deloitte.com/

Founded in 1845

10001+ employees

Qualifications

Strong product marketing and positioning skills, ideally in technology, AI, and transformation

Deep understanding of the tech and AI ecosystem, including platforms, ecosystem shifts, and emerging capabilities

Ability to synthesize complex technical ideas into clear, persuasive market narratives

Experience building launch campaigns, enablement tools, and proof-point strategies

Strong judgment, collaboration skills, and comfort working across senior stakeholders and matrixed teams

Ability to operate effectively in a regulated environment where client confidentiality limits direct case study use

Bachelor's degree in a relevant field, or equivalent experience

Minimum 5 years of product marketing, platform marketing, or technology go-to-market experience at a SaaS, AI, or tech company. Direct services marketing experience is not required

Demonstrated experience launching platforms, products, or tech-enabled propositions, with ownership across positioning, messaging, launch campaigns, and post-launch evolution

Strong positioning and narrative craft. Ability to build a messaging architecture, defend a value proposition under scrutiny, and translate technical complexity into a story that earns trust with sophisticated buyers

Experience building credibility and proof systems for complex propositions, ideally including work in regulated or confidentiality-constrained environments

Comfortable marketing complex, technical propositions to senior, sophisticated audiences. Ability to hold your own in conversations with technologists, transformation leaders, and senior buyers

Advanced AI fluency and innovative application: operate at the leading edge of how AI is applied in positioning, content, competitive analysis, and launch work. Combine deep daily use with original thinking on how AI changes what's possible in the craft

Strong written and oral communication skills, with the ability to make complex multi-layered propositions feel coherent

Strong problem-solving skills; flexibility and adaptability in a fast-paced, evolving market

Track record of achieving results in a global, matrixed organization with a broad stakeholder group

Comfortable influencing without formal authority and bringing recommendations to senior leadership

High proficiency with MS Excel, Word, and PowerPoint and in using AI platforms as a thought partner and an efficiency productivity tool

Limited immigration sponsorship may be available

Experience marketing AI platforms, agentic systems, developer products, or other complex enterprise technology

Prior experience working on a product or position that was actively defining or expanding a market category, not just competing in an established one

Experience working with virtual teams and remote resources across geographies

Familiarity with marketing automation, attribution, or audience targeting platforms

Minimum 5 years of product marketing, platform marketing, or technology go-to-market experience at a SaaS, AI, or tech company. Direct services marketing experience is not required.

Required skills

Product Marketing, Technology Go-to-Market, Product Positioning and Messaging, Product and Platform Launches, AI Fluency, Proof-Point Strategy for Complex Propositions, Regulated-Environment Marketing, Microsoft Excel, Microsoft Word, Microsoft PowerPoint, AI Platform Marketing, Agentic Systems, Developer Products, Market Category Development

Preferred skills

Glassdoor, 3.8, Audit, tax, consulting, and financial advisory services., London, England, GBR, https://www2.deloitte.com, H1B Sponsorship, Data Powered by, Distribution of Different Job Fields Receiving Sponsorship, Represents job field similar to this job, Marketing, Management and Executive, Accounting and Finance, Customer Service and Support, Engineering and Development, Product Management, Legal and Compliance, Creatives and Design, Human Resources, Sales, Education and Training, Trends of Total Sponsorships, *2026, (4211), 2025, (6871), 2024, (4911), 2023, (5604), 2022

Experience

5+ years