Senior Consultant to Manager, Commercial Strategy - Consumer Products & Retail

Baringa is seeking a Senior Consultant to Manager for its Consumer Products & Retail consulting practice. The role leads client engagements to improve CPG field productivity and in-store execution, modernize commercial strategy capabilities, and support business development.

Responsibilities

Lead commercial strategy engagements, helping clients improve field productivity, in-store execution quality, and commercial outcomes

Guide clients in implementing and optimizing capabilities such as account management, territory and route planning, geo-fencing, retail audits, compliance checks, next-best actions, and DSD/pre-sell ordering

Leverage image recognition technologies and advanced shelf analytics to drive automated compliance, retail insights, and improved execution

Manage project teams and provide mentorship to consultants and senior consultants

Advise on the design and deployment of commercial strategy solutions, ensuring alignment with client business processes

Build and maintain strong client relationships; serve as a trusted advisor for commercial strategy and field sales transformation

Partner with cross-functional teams (Sales, IT, Category, Supply Chain) to create integrated solutions that enable scalable, sustainable field execution excellence

Conduct market and competitive analysis to help clients identify capability gaps and growth opportunities

Drive innovation, champion best practices, and promote continuous improvement across engagements

Support business development activities, including proposal creation, solution design, and client presentations

Preferred

A strong understanding of digital retail execution technologies—including image recognition for shelf analytics and Salesforce (Sales Cloud, Service Cloud, Consumer Goods Cloud)—is preferred

Preferred proficiency with Salesforce platforms, especially within CPG commercial strategy (e.g., Consumer Goods Cloud, CRM workflows, customer hierarchies, field execution modules)

Digital Retail Execution Technologies

Image Recognition

Shelf Analytics

Salesforce

Sales Cloud

Service Cloud

Consumer Goods Cloud

CPG Commercial Strategy

CRM Workflows

Customer Hierarchies

Field Execution Modules

Benefits

Flexible working

Medical, dental, and vision insurance at no cost for employee-only coverage, with comprehensive networks offering coverage throughout the United States

Company-paid group term life, short-term disability, long-term disability, and travel insurance

Participation in the 401k retirement plan; Baringa contributes 3% of annual base salary and matches up to an additional 2% if you contribute to the plan

Ability to set aside pre-tax dollars toward commuter benefits, Health Savings Account, Flexible Spending Account, and Dep-care FSA

Baringa People Fund – an opportunity for every employee to manage their wellbeing through an activity of their choice outside of work

Paid parental leave of 16 weeks for primary caregivers

Opportunities to grow your skills and knowledge through a range of learning courses and resources

Five weeks’ annual leave, with an additional two-week recharge after five years

Company

Global management consulting firm specializing in digital transformation.

London, England, GBR

http://www.baringa.com/

Founded in 2000

1001-5000 employees

Qualifications

4+ years of experience in the CPG industry, with a strong focus on commercial strategy, field sales, or commercial operations

Proven leadership skills, including managing teams, coaching talent, and overseeing complex client engagements

Deep understanding of field sales processes: territory & route planning, visit management, geo-fencing, retail audits, compliance, pre-sell/DSD, and promotional execution

Hands-on experience with image recognition technologies used for shelf execution, automated compliance, or retail insights

Strong problem-solving and critical-thinking skills, with the ability to translate strategic goals into actionable execution plans

Excellent collaboration skills and the ability to partner across business and technology teams

High learning agility and the ability to quickly adopt and apply new concepts in consulting environments

Exceptional communication, facilitation, and stakeholder management skills

A strong understanding of digital retail execution technologies—including image recognition for shelf analytics and Salesforce (Sales Cloud, Service Cloud, Consumer Goods Cloud)—is preferred

Preferred proficiency with Salesforce platforms, especially within CPG commercial strategy (e.g., Consumer Goods Cloud, CRM workflows, customer hierarchies, field execution modules)

4+ years of experience in the CPG industry, with a strong focus on commercial strategy, field sales, or commercial operations.

Required skills

CPG Commercial Strategy, Field Sales Operations, Territory and Route Planning, Visit Management, Geo-fencing, Retail Audits and Compliance, Pre-sell/DSD Ordering, Promotional Execution, Image Recognition for Shelf Analytics, Salesforce Sales Cloud, Salesforce Service Cloud, Salesforce Consumer Goods Cloud, Stakeholder Management

Experience

4+ years