Product Marketing Manager (UCAN) Media Effectiveness
$240K/yr – $362K/yr
Responsibilities Lead go-to-market strategy and launches for US and CA ad measurement solutions (e.g., incrementality, brand lift, multi-touch attribution, clean room integrations) and ensure a strong measurement story is baked into the launch of new narratives and capabilities (e.g. new ad formats) Define and execute strategy for how measurement solutions are packaged and tiered across client segments (e.g. key acco

